Do patent-owners ‘hold up’ further innovation?


April 21, 2015 Comments Off Views: 1836 Big Ideas

Do more with less: 4 lessons from an entrepreneur in India

In India, 600 million people live in rural communities, where agricultural instruction is essential. For decades, the Ministry of Agriculture would broadcast how-to videos, but they weren’t specific to the vast cultural and ethnic differences within India. The one-size-fits-all approach did not translate across the different farming communities.

Enter Rikin Gandhi, who tackled this problem from a radically different angle with the creation of Digital Green, a non-governmental organization (NGO) that gives phones, handheld cameras and videography training to farmers from different rural villages all over India, enabling them to create low-cost, how-to videos on farming strategies and techniques.

Read More

Comments are closed.